Final Task Aceept 2015 Project week


For a specific target that you can choose and that you will define, create a 2 to 5-day tourism package based on one of three tourism possibilities in Savoie Mont Blanc :

• Activity : Hiking in Savoie Mont Blanc

• Place / location : City short Break in Savoie Mont Blanc

• Type of tourism : e.g. alternative tourism, ecotourism, sharing economy, slow tourism, personal development etc ….


Specify the 4Ps of your marketing-mix and explain why it is relevant to both the destination and the target. Your proposition must be justified, relevant, innovative, feasible, well-marketed. 

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